DEVELOPING VISION AND STRATEGY
FOR PRODUCT, BRAND AND EXPERIENCES
USING STORY TO CONNECT
I help develop product, brands and experiences across the consumer spectrum using narrative to drive innovation and uniqueness. Stories that connect to the user in a meaningful way; strengthening and expanding the possibilities. I work in collaboration with principal stake-holders to create vision and strategy.
We all tell stories; but how can we infuse story to make things meaningful? What is today's consumer about and what motivates them? How do children best learn in the 21st century? Those and other topics I will talk about using my past and present insights and years of designing innovative product and content.